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Who Are the "Values Voters" and How Do They Vote ?
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See the excellent article on the shift from economic conditions being the best predictor of political decisions of American voters to values becoming a very important predictor, along with economics : washingtonpost.com/ac2/wp-dyn/A56905-2001Mar25?language=printer. An analysis of results from the Washington Post / Henry J. Kaiser Family Foundation / Harvard University Moral Values Survey, by Robert J. Blendon, a professor at Harvard's School of Public Health and John F. Kennedy School of Government and John Benson, deputy director of the Harvard Opinion Research Program at the School of Public Health. 1. The moral-values issue has become important politically because an overwhelming majority (88%) of those whose voting decisions are determined by their views on "moral values" are dissatisfied with moral values in this country, and most (74%) see government policies as being part of the problem. A majority (62%) of moral-values voters see religion as being part of the cure. ( Table 1 ) 2. Moral-values voters (17% of registered voters) are disproportionately Republican (53%), conservative (61%), born-again (54%), and highly religious (64% say that religion is either the most important thing in their lives or extremely important). ( Table 2 ) 3. Moral-values voters differ on a large number of issues from registered voters who do not vote based primarily on moral values. The issues that most set moral-values voters apart from other registered voters tend to involve elements of religious belief and threats to the traditional family. The four issues where moral-values voters differ most (in each case, by more than 20 percentage points) are school vouchers, the circumstances under which abortion should be legal, expanding women's access to early abortion options like RU-486, and physician-assisted suicide. ( Table 3 ) 4. Majorities of moral-values voters identify four issues that they both think of as moral issues and also say would be among the most important in deciding their vote: the example a president sets by his personal behavior (75%); abortion (58%); the break-up of the family (57%); and sex and violence in the media (53%). None of these four issues are considered by a majority of non-moral values voters to be important moral issues in deciding their vote. Expanding health insurance coverage to all Americans (56%) is the top moral issue for non-moral values voters. Campaign finance reform is not considered a top moral voting issue by either moral-values or non-moral values voters in this election. In addition, concerns about income inequality, the fairness of the current tax system, and the death penalty are not seen by a majority of either voting group as important moral issues in their election choices. ( Table 4 ) 5. Looking at presidential trial heat results among all registered voters masks important differences. Gore and Bush are virtually tied among all registered voters. However, among those who say that moral values will be one of two most important issues in the presidential vote, Bush leads by more than 50 percentage points. Among registered voters who do not say moral values is one of the top two issues, Gore leads by 15 points. The same pattern holds true when registered voters are asked which candidate and which party would be better at improving the nation's moral values. The two candidates and the two parties are basically tied among all registered voters, while Bush and the Republicans have a huge lead among moral-values voters; Gore and the Democrats have a substantial lead among non-moral values voters. Similarly, moral-values voters give Bush and the Republicans a very large lead as the candidate or party more sympathetic to religion and religious people. Gore and the Democrats lead on this measure among non-moral values voters. ( Table 5 ) 6. Gore moral-values voters and Bush moral-values voters have quite different attitudes on a number of issues. The largest gaps (all more than 20 percentage points) are on: hate crimes legislation for gays and lesbians, the circumstances under which abortion should be legal, school vouchers, the death penalty, and expanding women's access to early abortion options like RU-486. On two of these issues - hate crimes legislation for gays and lesbians, and access to early abortion options such as RU-486 - a majority of Bush moral-values voters take a position not held by a majority of Gore moral-values voters. Majorities of both Gore and Bush moral-values voters agree that the federal government should be involved in promoting moral values and regulating sex and violence in the media. ( Table 6 ) 7. Majorities of Bush moral-values voters identify four issues that they both think of as moral issues and also say would be among the most important in deciding their vote: the example a president sets by his personal behavior (84%); abortion (61%); the break-up of the family (60%); and sex and violence in the media (54%). None of these four issues are considered by a majority of Gore moral-values voters to be important moral issues in deciding their vote. Expanding health insurance coverage to all Americans (64%) is the top moral issue for Gore moral-values voters. About half (49%) of Gore moral-values voters say that the example a president sets by his behavior is an important moral issue in deciding their vote. Once again, campaign finance is not considered an important moral voting issue by either Gore or Bush moral-values voters. ( Table 7 ) |
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